A Plus Aluminium, a leading specialist in trade windows and doors, announces an impressive 30% increase in sliding door sales for 2023
A Plus Aluminium, based in Watford and renowned for its expertise in trade window and door manufacturing, proudly reveals a remarkable 30% surge in sliding door sales throughout 2023, surpassing the previous year’s performance and doubling over the past four years. The company attributes this unprecedented success to the growing consumer demand for sliding doors, supported by industry experts and Google Trends data indicating a 100% increase in searches for aluminum sliding doors over the last five years.
Jon Palethorpe, Joint Managing Director for A Plus Aluminium, observes the shifting market dynamics, stating, “Sliding door sales are now encroaching on the bi-fold market share, a trend that would have been extraordinary just a short time ago. Homeowners are increasingly opting for aluminum sliding doors due to their perceived benefits, such as maximizing the glazed area and minimizing the frame.” Palethorpe attributes this preference to the desire for ample natural light and a seamless indoor-outdoor transition, a feat achieved by the slim frames and expansive glass panels of A Plus’s sliding doors compared to bulkier bi-fold alternatives.
The PlusGlide 47 stands out as the company’s best-selling sliding door, with increased volumes across the entire range, including the PlusGlide 46 Lift & Slide and the ultra-slim PlusGlide Vision boasting a 20mm sightline. A Plus also acknowledges the continued popularity of the traditional Crown sliding patio door.
A Plus, as a Cortizo fabricator, credits the Spanish design-led systems house for contributing to heightened consumer awareness of sliding doors. Jon Palethorpe emphasizes the impact of marketing efforts by Cortizo and other industry leaders, influencing consumer decision-making and directly contributing to increased sales, particularly in the sliding doors category.
Looking ahead to 2024, A Plus Aluminium anticipates a continued upward trajectory, with a robust forward order book reflecting the ongoing ‘improve, don’t move’ revolution. The company foresees additional growth as the property market rebounds, with early signs already evident.
With nearly four decades of experience, A Plus Aluminium stands as one of the industry’s largest trade suppliers, offering exceptional quality windows and doors. For more information about A Plus Aluminium and how the company can support businesses in achieving heightened sliding door sales in 2024, please reach out to us.
Source: GlassBalkan